Virsitour Founder and CEO Debbie Garcia was recently featured in Executive’s Diary, where she shared her entrepreneurial journey, leadership philosophy, and the inspiration behind building virsitour.
In the interview, Debbie discusses how more than 15 years in the meetings and events industry exposed her to the inefficiencies, communication gaps, and time-consuming processes that planners and suppliers face every day. Those experiences led her to create virsitour—a platform designed to simplify event sourcing, increase transparency, and help planners make more informed decisions while giving suppliers better opportunities to showcase their properties, venues, destinations, and services.
The feature explores Debbie’s transition from event professional to technology entrepreneur and her vision for the future of the industry. As meetings and events continue to evolve, she believes technology should strengthen relationships rather than replace them. “The best innovations solve real problems,” Garcia shares. “virsitour was built to help planners and suppliers connect more effectively, save valuable time, and create better event experiences from the very beginning of the sourcing process.”
The article also highlights Debbie’s commitment to industry education, innovation, and helping event professionals adapt to a rapidly changing landscape. Through virsitour, she continues to advocate for solutions that make sourcing more efficient, collaborative, and accessible for everyone involved.
Read the full interview in Executive’s Diary to learn more about Debbie’s leadership journey, business philosophy, and the future vision behind virsitour.